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Certificate Program

Ideation, Creativity and Entrepreneurship

The five course add-on certificate in Ideation, Creativity and Entrepreneurship allows students to acquire business knowledge related to business principles and models in the context of entrepreneurship, as well as systematic approaches to create ideas, recognize opportunities, and capitalize on those opportunities.

The certificate is appealing to both business students and non-business students who are interested in entrepreneurship. It provides an avenue to pair their educational pathways and degree outcomes with innovation-focused, creative thinking and entrepreneurial and small business management tools.

Small businesses (businesses with fewer than 50 employees) account for over 98.8 per cent of Saskatchewan’s nearly 149,000 businesses. Small businesses employed 30.6 per cent of employees in 2022. For more information, view the Saskatchewan Small Business Profile 2023 (PDF).

Understanding how business models work is a highly useful skill for entrepreneurs, managers, and policy makers. These skills and abilities can be applied to any discipline.

Note that this is not a direct entry program or primary program, and must be taken alongside another degree or diploma program.

Who It's For

  1. Current University of Regina students
    • Hill business students
      • This micro-credential is a great way for students taking traditional majors to differentiate themselves.
    • Non-business students from other Faculties
      • There is a high incidence of entrepreneurship as a career choice for students in many other Faculties including Engineering, MAP, Kinesiology and Science. This certificate is a great way for students to offset their technical expertise with foundational business knowledge.
  2. University of Regina alumni
    • Build upon your past education and experience in order to succeed in your future entrepreneurial goals.

What It Looks Like

The ICE Certificate will expose students to divergent and convergent systematic approaches to create ideas, recognize opportunities, and capitalize on those opportunities. It will provide business principles and models in the context of entrepreneurship and develop an awareness of general business model functions.

Quick Facts

Program: Certificate in Ideation, Creativity and Entrepreneurship
Length: Varies
Offered Through: University of Regina
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Ideation, Creativity, and Entrepreneurship Meet Your Faculty

Why Study Ideation, Creativity, and Entrepreneurship at the University of Regina?

Approximately 70 per cent of businesses fail within the first seven years, due to lack of resources and lack of management skills. This certificate provides skills, practical experiences, and training to both business and non-business students. Since small business is a job creator, successful entrepreneurs can create jobs for university graduates.

Ideation, Creativity and Entrepreneurship Frequently Asked Questions

What are some of the courses that Ideation, Creativity, and Entrepreneurship students take?

BUS 100  Introduction to Business

This course will introduce students o the functional areas of business in a variety of organizations and allows students to explore future possibilities. This course is mandatory for all business students.

BUS 201  Entrepreneurship: Creativity, Design and Innovation

This experiential and case-based course will identify barriers to individual and group creativity, approaches for overcoming these barriers, and methods for generating ideas that solve commercial, operational and/or institutional problems.

BUS 302 – Entrepreneurship: Small Business Modeling and Feasibility Analysis

This course addresses early stage elements of starting up and operating a small business on a conceptual level. Using cases, competitions and experiential exercises, students will learn opportunity alertness and identification, building a value proposition, testing business hypotheses, creating competitive advantage, setting up financials, analyzing break even, charting growth and planning for exit. Students develop, build and test an entrepreneurial opportunity they identify, and assess its feasibility. The course applies to all business start up including non profit, for profit, for benefit and corporate or institutional intrapreneurship.

ADMN 225  First Nations Economic Development

This course is designed to evaluate the strengths and weaknesses of various approaches to band entrepreneurial development undertaken by government agencies, research and planning groups, band organizations, band councils, and individual band entrepreneurs. Problem areas and alternative approaches will be investigated in relation to the physical and social environments, external factors, and the socio-cultural environment.

301BUS 301 – Negotiation

This course will develop a student’s understanding of the principles, strategies, and tactics of effective negotiation and professional relationship management. Students will learn to identify and assess the variables in negotiations, develop sound negotiation planning techniques, and develop an understanding of various strategies and tactics to ethically resolve conflicts and interpersonal differences.

BUS 303 – Small Business Start-Up and Management

Using a multi-period entrepreneurship simulation, students establish and manage a small enterprise. Topics include: characteristics of successful entrepreneurs, recognizing opportunities, legal forms and environments, financing, marketing, financial management, operations, human resources, using boards and advisors, deciding to startup, buy or franchise, and managing growth, transfer or exit.

BUS 394 – Entrepreneurial Finance

This course analyzes how entrepreneurs and their financial backers can spot, create and manage value. Start-up and early-stage ventures have particular financial challenges associated with the uncertain and unproven nature of the project. Topics include sources of capital, cash flow forecasting, sensitivity analysis, valuation methodologies, financial contracts and careful negotiations, and different strategies for growing or exiting a venture.

Required Courses

Certificate in Ideation, Creativity and Entrepreneurship (5 courses**)

Required BUS 201  Entrepreneurship: Creativity, Design and Innovation
Required BUS 302  Entrepreneurship: Small Business Modeling and Feasibility Analysis

Choose 1

BUS 303  Small Business Start-Up and Management
BUS 376  Selected Topics in Entrepreneurship
BUS 394  Entrepreneurial Finance
BUS 402  New Enterprise Creation
BUS 403  SME Consulting Experience

Choose 2

(Some of these courses are listed above also. However, they cannot be double counted)
BUS 100  Introduction to Business
BUS 210  Introduction to Marketing
BUS 285  Introduction to Financial Accounting
BUS 250  Introduction to HRM
BUS 301  Negotiation
BUS 303  Small Business Start-Up and Management
BUS 376  Selected Topics in Entrepreneurship
BUS 394  Entrepreneurial Finance
BUS 402  New Enterprise Creation
BUS 403  SME Consulting Experience
ADMN 225  First Nations Economic Development
ARTS 301  AIESEC Global Internship (includes entrepreneurship in description of course)
MAP 400AC  International Arts Management
MAP 208  The Business of Fashion
MAP 102  Exploring Cultural Regina
CTCH 213 Branding, Advertising & Design
CTCH 214 Visual Communication for the Web
NSLI 260 Non Profit Organization Governance and Leadership
NSLI 300  Nonprofit Organization Management 
PHIL 282  Philosophical Issues in Sustainable Development
PPE 200  Foundations of Philosophy, Politics and Economics

 ** Note: Prerequisites for all 200, 300 and 400 level courses must be met

Current U of R students, in either the BBA, DipBA, or other faculties, who are planning to pursue this certificate must contact their academic advisor to discuss requirements and will need to complete the application for undergraduate concurrent programs

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