Hill Undergraduate Courses

BUS 001

Co-operative Business Administration Work/Study I

This non-credit course is for students in their first work term. Registration in this course enables students completing work terms to enjoy the same privileges (eg. use of University facilities) enjoyed by students registered for the semester.
** Acceptance into the Co-operative Education program is required prior to registration. **

BUS 002

Co-operative Business Administration Work/Study II

This non-credit course is for students in their second work term. Registration in this course enables students completing work terms to enjoy the same privileges (e.g. use of University facilities) enjoyed by students registered for the semester.

BUS 003

Co-operative Business Administration Work/Study III

This non-credit course is for students in their third work term. Registration in this course enables students completing work terms to enjoy the same privileges (e.g. use of University facilities) enjoyed by students registered for the semester.

BUS 004

Co-operative Business Administration Work/Study IV

This non-credit course is for students in their fourth work term. Registration in this course enables students completing work terms to enjoy the same privileges (e.g. use of University facilities) enjoyed by students registered for the semester.

BUS 007

Business Computer Lab

In this lab, students will be instructed in the use of spreadsheet, word processing and presentation applications.
*Note: students are strongly encouraged to take this course during their first year in the BBA program.*
*Additional Fee: $180.*

BUS 100

Introduction to Business

This course will introduce students to the functional areas of business in a variety of organizations.
* Note: Students who have received credit for more than two of BUS 210 (or ADMN 210), BUS 250 (or ADMN 250), BUS 270 (or ADMN 270), BUS 275 (or ADMN 275), BUS 288 (or ADMN 288), BUS 290 (or ADMN 290), BUS (or ADMN) course numbered 300 or higher may not take or receive credit for BUS 100. Students may not receive credit for both BUS 100 and ADMN 100.*

BUS 201

Entrepreneurship: Creativity, Design and Innovation

This experiential and case based course will identify barriers to individual and group creativity, approaches for overcoming these barriers, and methods for generating ideas that solve commercial, operational and/or institutional problems.
*Note: Students may receive credit for one of BUS 201 or BUS 235AC.*

BUS 205

Management Communication

This course is designed to assist students to improve their skills and confidence as effective communicators in an organizational context. Students will explore the issues faced by organizations in communicating internally with employees and externally with diverse publics. The course will focus on both oral and written communication.
***Prerequisite: ACAD 100 or ENGL 100 or EPS 116***
*Note: Students may only receive credit for one of BUS 205, ADMN 205, and ADMN 265.*

BUS 210

Introduction to Marketing

This course presents the fundamentals of marketing theory and application. Starting at a societal level, it works through environmental scanning, explores the differences between consumer and business customer groups, followed with a strategic focus on segmentation, targeting and positioning. Tactical applications of the marketing mix are then addressed – product, price, place and promotion. Attention is also directed to ethical and legal considerations.
***Prerequisite: BUS 100 or ADMN 100.***
*Note: Students may not receive credit for both BUS 210 and ADMN 210.*

BUS 250

Introduction to Human Resource Management and Industrial Relations

This introductory course addresses basic concepts and processes of the field of human resource management. Topics include: human resource planning, job analysis, recruitment, selection, orientation, training and development, performance management, compensation management, workplace health and safety, and employee and labour relations.
***Prerequisite: BUS 100 (or ADMN 100) and BUS 260 (or ADMN 260).***
*Note: Students may only receive credit for one of BUS 250, ADMN 250, or NSLI 310.*

BUS 260

Introduction to Organizational Behaviour

This introductory course addresses the basic concepts and processes of organizational behaviour. Topics will include: individual level variables, such as perception, personality, attitudes, and motivation; interpersonal and group processes, such as communication, teams, leadership, and power; and, organizational level factors such as organizational design, culture, and change.
***Prerequisite: ENGL 100, or ACAD 100, or KIN 101.***
*Note: Students may not receive credit for both BUS 260 and ADMN 260.*

BUS 270

Introduction to Quantitative Analysis

This course is an introduction to the use of quantitative techniques as an aid to organizational decision making. Emphasis will be on the formulation and solution of resource allocation, inventory scheduling, and decision making and on the suitability of such methods.
***Prerequisite: ADMN 100 or BUS 100, MATH 103 or MATH 110, and STAT 100 or STAT 160.***
*Note: Students may not receive credit for both BUS 270 and ADMN 270.*

BUS 275

Operations Management

An introduction to the management of the operations function in organizations. Topics will include: forecasting, planning, scheduling, layout, control over quality, and quantity of output. Problems of production of goods and services will be considered. The course will also include an introduction to the use of quantitative techniques as an aid to organizational decision making.
***Prerequisite: ADMN 100 or BUS 100, MATH 103 or MATH 110, and STAT 100 or STAT 160.***
*Note: Students may not receive credit for both BUS 275 and ADMN 275.*

BUS 285

Introduction to Financial Accounting

This course presents the fundamentals of financial accounting theory and practice at the introductory level. Basic accounting principles, their application in modern business organizations, and the preparation of business records and financial reports are considered.
***Prerequisite: ECON 201 or ECON 100***
*Note: Students may not receive credit for both BUS 285 and ADMN 285.*

BUS 288

Introduction to Managerial Accounting

This course introduces the use of accounting systems for managerial information and control purposes. It also provides an introduction to some of the problems inherent in assigning valuations to various cost objects.
***Prerequisite: BUS 100 (or ADMN 100) and BUS 285 (or ADMN 285).***
*Note: Students may not receive credit for both BUS 288 and ADMN 288.*

BUS 290

Introduction to Finance

An introduction to the fundamental valuation techniques used in finance. Topics will include: discounted cash flow analysis, net present value, capital budgeting, risk, asset and security valuation, and corporate capital structure.
***Prerequisite: BUS 100 (or ADMN 100), STAT 100 or STAT 160, and BUS 285 (or ADMN 285). Concurrent enrolment is allowed in BUS 285.***
*Note: Students may only receive credit for one of BUS 290, ADMN 290, and ACSC 216.*

BUS 291

Personal Finance

This course will assist students in developing and implementing a personal financial plan. Topics will include: setting objectives and goals, developing short and long term plans, financial concepts in implementing the plan, financial instruments used in implementing the plan, and monitoring the plan.
*Note: Students may only receive credit for one of ADMN 291, ADMN 235AA, BUS 291 or BUS 492AA.*
*Note: Students are strongly encouraged to take this course during their first two years in their program.*

BUS 301

Negotiation

This course will develop a student’s understanding of the principles, strategies, and tactics of effective negotiation and professional relationship management. Students will learn to identify and assess the variables in negotiations, develop sound negotiation planning techniques, and develop an understanding of various strategies and tactics to ethically resolve conflicts and interpersonal differences.
***Prerequisite: BUS 210 and BUS 250***
* Note: Students may not receive credit for both BUS 301 and BUS 476AA.*

BUS 302

Entrepreneurship: Small Business Modeling and Feasibility Analysis

This course addresses early stage elements of starting up and operating a small business on a conceptual level. Using cases, competitions and experiential exercises, students will learn opportunity alertness and identification, building a value proposition, testing business hypotheses, creating competitive advantage, setting up financials, analyzing break even, charting growth and planning for exit. Students develop, build and test an entrepreneurial opportunity they identify, and assess its feasibility. The course applies to all business start up including non profit, for profit, for benefit and corporate or institutional intrapreneurship.
***Prerequisite: Completion of a minimum of 30 credit hours of university studies.***
*Note: Students may only receive credit for one of BUS 302, ADMN 302, and ENGG 436.*

BUS 303

Small Business Start-Up and Management

Using a multi-period entrepreneurship simulation, students establish and manage a small enterprise. Topics include: characteristics of successful entrepreneurs, recognizing opportunities, legal forms and environments, financing, marketing, financial management, operations, human resources, using boards and advisors, deciding to startup, buy or franchise, and managing growth, transfer or exit.
***Prerequisite: Completion of 30 credit hours of university studies.***
*Note: Students may receive credit for one of BUS 235AB, BUS 335AB, BUS 476AB and BUS 303.*

BUS 306

Ethics in Decision Making

This course introduces students to the principles and processes of ethical decision making in business. The course is designed to give students a strong conceptual and practical knowledge of ethics. Students will learn ethical principles and develop competence in applying sound ethical decision making processes within the context of organizations and their interaction with society.
***Prerequisite: BUS 100 (or ADMN 100) and 45 credit hours of university studies.***
*Note: Students may not receive credit for both BUS 306 and ADMN 306.*

BUS 307

Business Law

This course provides an introduction to Canadian legal institutions and processes. Topics will include: the judicial system, law making, contracts, torts and civil liability, constitutional and administrative law, and criminal law.
***Prerequisite: BUS 100 (or ADMN 100) and 45 credit hours of university studies.***
*Note: Students may not receive credit for both BUS 307 and ADMN 307.*

BUS 308

International Business

The rapid growth of international business and competition requires business executives to view business management from a global perspective. This course focuses upon the nature of international business and the distinctive opportunities and problems that arise in a global business environment. Topics include international trade, the international monetary system, multinational business operations, economic integration, and business relations with host countries.
***Prerequisite: BUS 100 or ADMN 100.***
*Note: Students may receive credit for one of BUS 308 or ADMN 308.*

BUS 309

International Trade Management

This course provides students with the fundamentals of managing international trade. Topics may include: export management, international business planning, managing strategic alliances, supply chain management in an international context, and managing the logistics of international trade.
*** Prerequisite: BUS 308 (or ADMN 308) ***

BUS 310

Strategic Marketing

This course will introduce students to qualitative and quantitative analysis tools and forecasting along with alternate approaches to decision-making in the marketing context. Visioning, strategy, branding and the value-proposition plus risk and mitigation are then addressed. Emphasis is on applying disciplined theoretical frameworks to the development of critical thinking and sound judgement, harmonizing the objectives and resources of the organization with real world marketplace opportunities.
***Prerequisite: BUS 210 (or ADMN 210)***
*Note: Students may not receive credit for both BUS 310 and ADMN 310.*

BUS 312

Consumer Behaviour

This course examines the key concepts and theories in consumer behaviour, psychology, and other relevant fields. It addresses perception, personality, culture, and other topics to better understand consumer actions, motivations, decisions and response to various marketing strategies.
***Prerequisite: BUS 210 or ADMN 210***
*Note: Students may only receive credit for one of BUS 312, ADMN 312, and ADMN 412.*

BUS 317

Digital Marketing Strategy

This course examines leading trends in digital media and the evolving impact on marketing strategy. Focus will be placed on increasing competitiveness through optimal use of digital media tools and platforms to increase both marketing strategy effectiveness and efficiency. All “4 P’s” of on-line products, pricing models, distribution methods, and use in promotional strategy will be examined. Customer relationships, engagement, and empowerment are also considered.
***Prerequisite: BUS 210 (or ADMN 210)***
*Note: Students may only receive credit for one of BUS 317, BUS 417, ADMN 417, and ADMN 435AC.*

BUS 335AD

Project Management

This course introduces the generally recognized principles and practices of project management. Students will learn the phases of the project life cycle and how these phases are managed through the use of appropriate project management techniques to achieve project objectives. ***Prerequisite: BUS 260.***
*Note: Students may receive credit for one of ADMN 335AD or BUS 335AD.*

BUS 335AI

Managing with Artificial Intelligence

This course examines the transformative use of artificial intelligence in modern business. This course provides students with essential AI knowledge and practical skills to effectively integrate AI technologies in marketing, finance, accounting, human resources, and entrepreneurship. Topics include strategic decision-making, efficiency and creativity, and competitive advantage.
***Prerequisite: BUS 210 (or ADMN 210), BUS 260 (or ADMN 260), BUS 285 (or ADMN 285) and BUS 290 (or ADMN 290).***

BUS 335BF

Business Fundamentals Assessment

The Business Fundamentals Assessment is designed to assess students’ knowledge of business fundamentals in the areas of accounting, finance, human resource management, and marketing.
***Prerequisite: BUS 100, BUS 210, BUS 250, BUS 260, BUS 275, BUS 285, BUS 288, BUS 290, and a minimum of 75 credit hours.***

BUS 340

Foundations of Public Finance and Taxation

This course examines the basic principles and practices of public finance in Canada. Topics will include: the role of government expenditures, basic principles and structure of taxation, and inter-governmental transfers.
*** Prerequisite: ECON 201 and ECON 202 ***
* Note: Students may only receive credit for one of BUS 340, ADMN 340, and ECON 232. *

BUS 354

Occupational Health and Safety

This course focuses on the effective management of occupational health and safety (OHS). Beginning with a survey of the history of OHS, current statistics, and the legal environment for OHS, the course turns to the role of leadership, culture, and a safety management system in enhancing the physical and mental wellbeing of employees.
***Prerequisite: BUS 250 (or ADMN 250)***
*Note: Students may not receive credit for both BUS 354 and BUS 473AC*

BUS 355

Issues in Labour Relations

This course concerns the employment relationship and the practice of labour relations. Issues related to the "gig" economy, collective bargaining, labour legislation, power, conflict resolution, gender inequity, Indigenous employment, race, technological innovation, migrant labour, negotiations, strikes, unions and unionization are explored in this course.
***Prerequisite: BUS 250 or ADMN 250.***
*Note: Students may not receive credit for both BUS 355 and ADMN 355.*

BUS 356

Staffing Organizations

This course takes the perspective of human resources professionals and is concerned with recruitment, selection, placement in the workplace, and career patterns within the organization. The focus is on the design, implementation, and operation of staffing systems.
*** Prerequisite: BUS 250 (or ADMN 250) ***
* Note: Students may only receive credit for one of BUS 356, ADMN 356, and ADMN 435AA. *

BUS 357

Compensation

This course takes the perspective of human resources professionals and is concerned with the policies, objectives and techniques of designing, and implementing compensation systems. Topics will include: providing for internal and external equity, performance pay, indirect pay systems, and international compensation considerations.
*** Prerequisite: BUS 250 (or ADMN 250) ***
*Note: Students may not receive credit for both BUS 357 and ADMN 357.*

BUS 358

Training and Development

This course takes the perspective of human resources professionals and is concerned with the design, implementation, and evaluation of training and development programs. Topic will include: performing needs analysis, applying learning models in designing and implementing programs, and evaluating the costs and benefits of training and development. The course also considers career development issues and practices.
*** Prerequisite: BUS 250 (or ADMN 250) ***
* Note: Students may only receive credit for one of BUS 358, ADMN 358, and ADMN 435AL. *

BUS 361

Management of Performance

This course takes the perspective of human resources professionals and is concerned with the design, development, implementation, and evaluation of systems that measure, support, review and appraise individual performance. These systems can help managers improve workforce effectiveness and address performance problems.
*** Prerequisite: BUS 250 (or ADMN 250) ***
*Note: Students may not receive credit for both BUS 361 and ADMN 361.*

BUS 362

Leadership

This course is designed to introduce students to popular leadership theories and enable students to self-assess and develop their own leadership skills. Topics include leadership styles, gender, and leadership, communication skills for leading productive teams, personal leadership development, mentorship, leadership ethics, and influence tactics. The course will emphasize practical application of leadership in organizational settings.
***Prerequisite: BUS 250 or ADMN 250***
*Note: Students may only receive credit for one of BUS 362, ADMN 362, and ADMN 462.*

BUS 363

Organizational Analysis

This course concerns the structures and processes of organizations and their sub-units as they influence and are influenced by their technology and environment. Topics will include: organizational strategy and structure, organizational decision-making, conflict, life cycles, innovation, and emerging forms.
*** Prerequisite: BUS 250 (or ADMN 250) ***
* Note: Students may only receive credit for one of BUS 363, ADMN 363, and ADMN 463. *

BUS 364

Managing a Diverse Workforce

This course concerns the increasing diversity of the work force and the major challenges and opportunities faced by organizations and their managers. Topics will include: maintaining fairness and justice, making effective decisions for performance improvement, allowing flexibility, and managing in the global environment. The course also examines the legal frameworks in place that value and protect employee and employer rights related to gender, race, age, religion, sexual orientation, ability, etc.
***Prerequisite: BUS 250 (or ADMN 250) or NSLI 310***
*Note: Students may only receive credit for one of BUS 364, ADMN 364, ADMN 435AP, and NSLI 390AA.*

BUS 374MA

Marketing Analytics

This course is designed to equip students with the analytical skills and tools required to make data-driven marketing decisions. The course covers key concepts in marketing data analysis, including customer segmentation, predictive modeling, and campaign performance measurement. Students will learn how to gather, interpret, and visualize data from multiple sources, as well as how to apply statistical and machine learning techniques to solve real-world marketing problems.
***Prerequisite: STAT 100 or STAT 160 and BUS 210.***

BUS 375

Managing Information Systems

An overview of management and organizational issues surrounding the Information Systems/Information Technology function (IS/IT) and in its interaction with business functions within and between organizations. Topics will include: the evolution of the IS/IT functions, functional area systems, current trends, strategy, managing and acquiring IS resources and ethical issues surrounding IS/IT.
***Prerequisite: BUS 205 (or ADMN 205 or ADMN 265), BUS 210 (or ADMN 210), BUS 250 (or ADMN 250), BUS 275 (or ADMN 275), BUS 285 (or ADMN 285), BUS 288 (or ADMN 288), and BUS 290 (or ADMN 290), and BUS 007, and CS 100 (or CS 110)***
*Note: Students may only receive credit for one of BUS 375, ADMN 375, and ADMN 435AI.*

BUS 377

Business Analytics

Students will learn model building (descriptive, predictive, and prescriptive) and data reporting from large data sets which can be used for data driven decision making. Students will learn to apply basic business analytics principles and effectively use and interpret analytic models to make better business decisions.
***Prerequisite: STAT 100***
*Note: Students may receive credit for only one of BUS 377 and BUS 335AC*

BUS 384

Introduction to Taxation for Business Decisions

This course provides an introduction to the business aspects of taxation from the perspective of the business manager.
*** Prerequisite: BUS 285 (or ADMN 285) ***
* Note: Students are encouraged to have completed BUS 340 (or ADMN 340). Students may not receive credit for both BUS 384 and ADMN 384. *

BUS 385

Intermediate Financial Accounting I

This course continues and builds upon the study of financial accounting begun in BUS 285. It extends students' understanding of generally accepted accounting principles through an in-depth examination of asset, liability and shareholders' equity valuation, and income measurement and financial statement analysis. It provides a greater awareness of the underlying rationale of existing practice and an appreciation of the characteristics and limitations of accounting.
*** Prerequisite: BUS 285 (or ADMN 285) and BUS 290 (or ADMN 290). Concurrent enrolment is allowed in BUS 290. ***
*Note: Students may not receive credit for both BUS 385 and ADMN 385.*

BUS 386

Auditing Theory and Application

This course emphasizes the philosophy of auditing and its importance in the acceptance of financial statements by society. Topics will include: audits, responsibilities of auditors, and the objectives of independent audit.
***Prerequisite: STAT 100, and BUS 385 (or ADMN 385). Concurrent enrolment is allowed in BUS 385.***
*Note: Students may not receive credit for both BUS 386 and ADMN 386.*

BUS 387

Intermediate Financial Accounting II

This course continues and builds upon the study of financial accounting begun in BUS 385. It extends students' understanding of generally accepted accounting principles through an in-depth examination of complex measurement issues.
***Prerequisite: BUS 385 (or ADMN 385).***
*Note: Students may not receive credit for both BUS 387 and ADMN 387.*

BUS 388

Cost Accounting

This course expands on the introductory cost accounting material covered in BUS 288. Emphasis is placed on cost accounting systems and cost accumulation methods. Topical coverage will also include an examination of uses and limitations of quantitative techniques and the behavioural implications of internal financial systems.
*** Prerequisite: BUS 285 (or ADMN 285) and BUS 288 (or ADMN 288) ***
* Note: Students may not receive credit for both BUS 388 and ADMN 388.*

BUS 392

Financial Modelling

This course covers the implementation of financial theories, using actual data and software such as spreadsheet programs. Relevant topics include portfolio selection, security analysis, corporate finance, fixed income securities, options, and financial simulations.
***Prerequisite: BUS 395 (concurrent enrolment is allowed)***
*Note: Students may not receive credit for both BUS 392 and BUS 492AB*

BUS 393

UR Investing

The course will manage the UR Investing Fund. Students taking this course will learn about financial decision-making from the real-world perspective of the institutional investor. Students will perform the following duties: 1) develop Investment Policies and Guidelines; 2) conduct industry and firm level research to identify stocks and bonds that fit the fund’s investment objective; 3) trade stocks/bonds and monitor the performance of the fund; 4) meet with investor clients and provide them with regular reports.
***Prerequisite: BUS 290 (or ADMN 290) and permission of the Faculty***
*Note: Students may not receive credit for both BUS 393 and BUS 492AD*

BUS 394

Entrepreneurial Finance

This course analyzes how entrepreneurs and their financial backers can spot, create and manage value. Start-up and early-stage ventures have particular financial challenges associated with the uncertain and unproven nature of the project. Topics include sources of capital, cash flow forecasting, sensitivity analysis, valuation methodologies, financial contracts and careful negotiations, and different strategies for growing or exiting a venture.
*** Prerequisite: BUS 288 (or ADMN 288) and BUS 290 (or ADMN 290)***

BUS 395

Finance: Theory and Application

This course discusses theoretical models and their applications. Topics will include: capital structure, cost of capital, dividend policy, market efficiency, portfolio theory, and asset pricing.
*** Prerequisite: BUS 290 (or ADMN 290) or ACSC 216 with a minimum grade of 60% and BUS 285 (or ADMN 285). ***
*Note: Students may not receive credit for both BUS 395 and ADMN 395.*

BUS 400

Strategic Management

This capstone course focuses on the dynamic process of formulating, implementing, and critically evaluating strategic decisions. Building on functional areas and considering internal and external stakeholders, it takes a pluralistic and holistic view and looks at how the management can empower and lead a diverse organization in fostering and leveraging core competencies and adapting to external and internal uncertainties to effectively pursue long-term strategic direction, maintain legitimacy, and achieve sustainability.
***Prerequisite: A minimum of 90 credit hours including BUS 335BF and all core required business courses (BUS/ADMN 007, BUS/ADMN 100, BUS/ADMN 210, BUS/ADMN 250, BUS/ADMN 260, BUS/ADMN 275, BUS/ADMN 285, BUS/ADMN 288, BUS/ADMN 290, BUS/ADMN 306, BUS/ADMN 307, and BUS/ADMN 375). Concurrent enrolment is allowed in BUS/ADMN 375.***
*Note: Students may not receive credit for both BUS 400 and ADMN 400.*

BUS 402

New Enterprise Creation

This course will enable students to develop a business opportunity analysis into a fully developed business plan. Students will work on their own business ideas, bringing them to a level where financial institutions and venture capital sources would be interested.
***Prerequisites: BUS 201 and BUS 302 (or ADMN 302)

BUS 403

SME Consulting Experience

This course introduces the practice of management consulting, through applying undergraduate program knowledge to critical issues in the small business sector. Students will understand the consulting process, develop problem-solving skills, apply new tools and techniques, and learn to work and communicate effectively in consultant-cliente relationships, and gain consulting experience through a consulting assignment.
***Prerequisite: One of BUS 201, BUS 302 (or ADMN 302), or BUS 303***

BUS 405

Business, Government and Society

This course provides the student with an understanding of the
institutional framework of the Canadian economy and society.
***Prerequisite: A minimum of 75 credit hours.***
*Note: Students may not receive credit for both BUS 405 and ADMN
405.*

BUS 408AB

International Study Trip-Korea

The course includes a study tour to Korea. The objective of the course is to examine the concepts and current practice related to doing business in an international environment. It will develop an understanding of the people, culture, and history of the particular country being visited. The course includes an examination of business, finance, politics and business culture.
***Prerequisite: Completion of 60 credit hours.***
*Note: Students may not receive credit for both BUS 408AB and ADMN 408AN.*
*Additional Fee: $500.*

BUS 408AC

Business in Mexico

The course includes a study tour of Mexico. This is an international business course that examines the concepts and current practice related to doing business in Mexico. The course will develop an understanding of the people, culture and history of Mexico, Mexican business, finance, politics, and Mexican business culture.
***Prerequisite: Completion of 60 credit hours.***
*Note: Students may receive credit for one of BUS 408AC or ADMN 435AB.*

BUS 410

Advanced Marketing Strategy

This course builds on BUS 310 and accrued marketing expertise. Following a review of disciplined theoretical frameworks, the class focuses on real world challenges such as integrative business model design, competitive positioning and growth strategies, creating a compelling brand image, and, optimizing the value proposition. In addition to developing sound judgement and critical thinking, resourceful problem solving and professional development are given priority.
***Prerequisite: BUS 310 (or ADMN 310), and BUS 312 (or ADMN 312 or ADMN 412)***
*Note: Students may not receive credit for both BUS 410 and ADMN 410.*

BUS 413

Marketing Research

This course introduces the design, execution, and informed consumption of business research with a focus on marketing research. The course considers a range of contemporary research techniques, encompassing problem definition, questionnaires and other designs, sampling, business analytics techniques, interpretation of findings, and application to strategic marketing decision-making.
***Prerequisite: STAT 100 and any BUS 31x course or BUS 374AA-ZZ***
*Note: Students may not receive credit for both BUS 413 and ADMN 413*

BUS 414

Promotional Marketing Strategy

This course addresses the art of designing a strategic communications plan that integrates all aspects of the promotional mix. Advertising, public relations, digital media, word of mouth, direct marketing, and sales promotion are all part of the analysis and discussion. Creative messaging and media planning are explored to maximize effective and efficient use of company resources in reaching the intended target audience.
***Prerequisite: BUS 312 (or ADMN 312)***
*Note: Students may not receive credit for both BUS 414 and ADMN 414*

BUS 415

International Marketing

This course concentrates on the principles associated with conducting business and implementing marketing strategies across national and cross-cultural boundaries. It teaches how to use environmental scanning and international marketing research to evaluate foreign country opportunities and plan market entry. Strategic importance of segmentation, targeting and positioning is considered. Strategic standardization versus adaptation decisions are explored for “4 P’s” (product, pricing, distribution, and promotion).
***Prerequisite: BUS 31x course or BUS 374AA-ZZ***
*Note: Students may not receive credit for both BUS 415 and ADMN 415*

BUS 416

Business-to-Business Marketing and Sales

This course examines the unique aspects of marketing to business customers. Topics include organizational buying and selling models, creating value for business customers, developing product, pricing, channel, sales, and communications strategies. Relationship management within the supply chain and the sales function are emphasized.
***Prerequisite: BUS 310 or BUS 312***
*Note: Students may only receive credit for one of BUS 416, ADMN 416, and ADMN 435AE*

BUS 435AA

Event Management

This is a selected topics course with a focus on management of special events, marketing, and promotion.

BUS 435AQ

Business Case Analysis and Presentation

This course focuses on the critical analysis of current practice through use of case studies in business administration disciplines with an emphasis on integrative decision making and presentation skills. The course is designed to prepare students to participate in undergraduate business case competitions. Faculty approves enrolment.

BUS 435AT

Arts Administration

This course will introduce students to basic concepts in arts administration, including the process of managing and marketing an arts organization, and examining models for funding arts organizations. The course will use a case-based approach to examine how film, music, theatre and visual arts organizations are run.
*** Prerequisite: BUS 260 ***

BUS 435AW

Advanced Operations Management

An advanced course that covers the management of operations in organizations. Topics will include: supply chain management, inventory management, aggregate planning, material requirement planning, scheduling, lean operations and JIT. Problems of production of goods and services will be considered. The course will also include an introduction to the use of quantitative techniques such as simulation and waiting line models as an aid to organizational decision making.
***Prerequisite: BUS 275***

BUS 435AZ

Application of Strategic Management and Leadership

The presidency of the Business Students Society provides an unparalleled opportunity to apply what has been learned throughout the BBA program—particularly, but not exclusively, in the area of strategic management and leadership. The student in this directed readings course will identify knowledge, skills and abilities (KSAs) acquired in previous or concurrent courses and apply them to the context of the presidency of the BSS. The student will report on the direct and indirect connections between KSAs acquired during the BBA and the experiences of the BSS presidency. *Note: Student must be the current President of the University of Regina Business Students Society.

BUS 441

Independent Research Study in Business

This course offers the opportunity to engage in an in-depth literature review. The final product of the course will be a substantive research report that summarizes the findings of the literature review.
***Prerequisite: At least 60 credit hours and permission from the Associate Dean, Undergraduate.***

BUS 442

Applied Research Study in Business

This course offers the opportunity to earn academic credit for experiential learning gained through engaging in hands-on research with a Faculty supervisor. The course will entail engaging in 120 hours of research-related activities (10 hours per week). The deliverable will be a written report/reflection piece addressing applied competencies that were developed during the course.
***Prerequisite: At least 60 credit hours and permission from the Associate Dean, Undergraduate.***

BUS 453

Strategic Human Resource Management

This course concerns the development and integration of human resource management practices to further the strategic direction of the organization. The course addresses: HR forecasting and planning, succession management, strategic approaches to other human resource management functions, and current HRM issues such as emerging organizational forms, downsizing and restructuring, and mergers and acquisitions.
***Prerequisite: Three of: 301, BUS 350-369, or BUS 450-469, and a minimum of 75 credit hours.***
*Note: Students may only receive credit for one of BUS 453, ADMN 453, and ADMN 353*

BUS 455

Conflict Resolution in Employee-Management Relationships

This course involves understanding the nature, origins and state of conflict commonly found within the employment relationship. It identifies the processes that must be put in place to handle conflict appropriately in both unionized and non-unionized environments. Facilitation and negotiation skills will be emphasized.
***Prerequisite: BUS 250 (or ADMN 250) and completion of a minimum of 60 credit hours of university studies, with BUS 355 recommended***
*Note: Students may not receive credit for both BUS 455 and ADMN 455*

BUS 461

Organization Change and Development

This course provides students with an understanding of the basis for planned change in both sub-units and organizations. It provides a conceptual foundation for the diagnosis and analysis of organizational issues, and the development and implementation of strategies to introduce change in order to improve organizational effectiveness. It examines interventions that enhance opportunities for employees and result in creating high-performing organizations.
*** Prerequisite: BUS 250 (or ADMN 250) ***
*Note: Students may not receive credit for both BUS 461 and ADMN 461.*

BUS 462

Judgment and Decision-Making

This course addresses fundamentals of the psychology of judgment and decision-making. Students will learn about systematic decision-making tendencies in various social and situational contexts, and how to effectively manage these behaviors in organizational settings.
***Prerequisite: BUS 260 and a minimum of 75 credit hours.***
*Note: Students may receive credit for one of BUS 462 or BUS 473AD.*

BUS 471AA

Contemporary Accounting Project: Examining Theory and Practice

This course is an independent study into contemporary issues in accounting. Students will evaluate existing research on a contemporary accounting topic, compile research into a literature review, and design a project for future study.
***Prerequisite: BUS 487 and permission of the Department Head.***

BUS 473AA

Managing Volunteer Teams

Selected Topics Course - Human resource management for special events.

BUS 473AB

Research in Occupational Health and Safety

This course is designed to assist students in applying knowledge of quantitative research methods to the study of a contemporary occupational health and safety topic. *** Prerequisite BUS 250 ***

BUS 474AB

Social Enterprise Marketing

This class considers the unique aspects of marketing in not-for-profit and triple bottom line businesses, with a focus on the impacts of organizational structure, revenue models, and social issue legitimacy on marketing strategy. Topics include marketing to volunteers and other key stakeholders, establishing partnerships, cause marketing, the social marketing of ideas, and success measurement.
***Prerequisite: BUS 210***
* Note: Students may not receive credit for both BUS 474AB and ADMN 435AM. *

BUS 474AC

Applied Research Study in Marketing

This course offers the opportunity to earn academic credit for experiential learning gained through engaging in hands-on research with a Faculty supervisor specialized in Marketing. The course will entail engaging in 120 hours of research-related activities (10 hours per week). The deliverable will be a written report/reflection piece addressing applied competencies that were developed during the course.
***Prerequisite: At least 60 credit hours and permission from Associate Dean Academic.***
*Note: Students may not receive credit for both BUS 474AC and BUS 442.*

BUS 474DC

Digital Marketing Credentials

In this zero-credit course, students will complete a few online digital marketing certifications in areas such as search engine optimization, search engine marketing, website design, and social media.
*Note: This course is restricted to students enrolled in the Diploma in Digital Marketing or the Certificate in Digital Marketing.*

BUS 474DM

Applied Digital Marketing

This course is designed to provide students with hands-on experience working directly with real clients. Students will work with their client(s) to apply the full spectrum of digital marketing strategies and tools they have learned throughout their program. The course focuses on the practical implementation of digital marketing strategies, including SEO, content marketing, social media, email campaigns, and paid advertising.
***Prerequisite: BUS 317, BUS 374MA, BUS 414, and BUS 474DC.***

BUS 480

Integrated Accounting Cases

This course will focus primarily on the integration of accounting topics, in a case format. Cases may include financial accounting, managerial accounting, auditing, income tax, finance, and general business policy issues.
***Prerequisite: BUS 387. Concurrent enrolment is allowed in BUS 387***
*Note: Students may receive credit for only one of BUS 480 and BUS 489AA*

BUS 484

Advanced Taxation

This course provides an in-depth analysis of income and commodity taxes in Canada.
*** Prerequisite: BUS 384 (or ADMN 384) ***
*Note: Students may not receive credit for both BUS 484 and ADMN 484.*

BUS 485

Advanced Financial Accounting

A study of financial statement consolidation and other advanced financial accounting topics.
***Prerequisite: BUS 387 (concurrent enrolment is allowed)***
*Note: Students may not receive credit for BUS 485 and ADMN 485*

BUS 487

Accounting Theory

This course examines a variety of approaches to accounting theory and research, related accounting measurement issues, and the relationship between accounting theory and policy.
*** Prerequisite: BUS 385 (or ADMN 385) ***
*Note: Students may not receive credit for both BUS 487 and ADMN 487.*

BUS 488

Advanced Managerial Accounting

This course is designed to integrate and evaluate managerial planning and control concepts. System design, control in large organizations and the impact of internally generated information on capital markets are emphasized.
***Prerequisite: BUS 377 (or BUS 335AC, BUS 270 or ADMN 270) and BUS 388 (or ADMN 388)***
*Note: Students may not receive credit for BUS 488 and ADMN 488.*

BUS 491

International Financial Management

This course develops a broad conceptual framework for making international financial decisions. Topics include purchasing power parity, spot and forward exchange rate fundamentals, and foreign exchange risk.
***Prerequisite: BUS 395 (or ADMN 395) (concurrent enrolment in allowed)***
*Note: Students may not receive credit for both BUS 491 and ADMN 491.*

BUS 493

Security Analysis

The course objective is to teach students understanding of the comprehensive process of security analysis. The covered contents include an approach to growth investing, industry and macroeconomics analysis, and valuation by comparables (such as balance sheet approach and intrinsic value analysis). The course has two parts. The first part teaches students the essential tools for security analysis. The second part is practically oriented and builds students' skills in conducting security analysis for companies in real world.
*** Prerequisite: BUS 395 (concurrent enrolment is allowed)***
* Note: Students may not receive credit for both BUS 493 and BUS 492AC.*

BUS 494

Derivatives and Risk Management

This course introduces students to the derivatives tools used in risk management. Topics will include the mechanics of futures, options and other derivatives markets; pricing; and strategies for using these instruments for risk management.
*** Prerequisite: BUS 395 (or ADMN 395) (concurrent enrolment is allowed)***
*Note: Students may not receive credit for both BUS 494 and BUS 492AE.*

BUS 495

Financial Analysis and Decision Making

This course is an exploration of analytical techniques using financial information for decision making. Topics will include: identification and forecasting of relevant cash flows; project, firm and equity valuation; optimal financial leverage; and, sensitivity analysis.
*** Prerequisite: BUS 395 (or ADMN 395) ***
*Note: Students may not receive credit for both BUS 495 and ADMN 495.*

BUS 497

Investment Analysis and Portfolio Management

This course provides an analysis of the principles and techniques of investing in financial assets. Topics will include: asset allocation, security selection, performance measurement, stocks, bonds, options, and futures.
*** Prerequisite: BUS 395 (or ADMN 395) ***
* Note: Students may not receive credit for BUS 497 and ADMN 497. *

BUS 498

Capital Markets and Financial Institutions

This course examines how capital markets function and the pivotal role played by financial institutions. Particular emphasis is placed on coverage of Canadian markets and institutions, coverage of risk management, and risk-return tradeoffs available to investors.
*** Prerequisite: BUS 395 (or ADMN 395) ***
* Note: Students may not receive credit for BUS 498 and ADMN 498. *